Full-day takeover on digital out-of-home screens
Nobody is selling full-day takeover on digital out-of-home screens through LinkBourse yet. Publishers who run digital out-of-home screens normally quote it CPM, per period or per action — a publisher can list theirs here, and a buyer can post a brief and let them come to it.
How this is normally priced
Publishers quote it CPM, per period — a number you can budget before you commit. Some sell it per action — a share of an outcome, so the total is not known at booking and escrow settles against what the tracker counted.
How delivery is measured for a exclusive period
Impressions across the booked window are counted by LinkBourse where the unit is served, and the period itself is what is being sold: the settlement question is how many of the booked days ran clean.
The placement is checked every day of the window, and exclusivity is part of the check — a takeover sharing the slot with someone else is not the thing that was bought.
How escrow releases against measurement →Nothing listed in this format yet.
If you run digital out-of-home screens and sell full-day takeover, listing takes a few minutes and you set your own price and lead time.